Ultreya Coffee and Tea

you're on college avenue where ultreya coffee and tea holds court among the mix of vintage shops and casual eateries that give this stretch of san diego its unpretentious character. the roastery draws people who've grown tired of the usual suspects, folks who want something beyond the predictable pour-over at chain spots. here's where you'll find beans treated with the kind of attention that comes from actually caring about what goes into your cup. the regulars speak in hushed reverence about the roasting program, and for good reason. ultreya doesn't chase trends or make grand gestures about their process. they just roast coffee with precision and let the results speak for themselves. when you need something that delivers on substance rather than style, this is where college avenue gets it right with a simple cortado at 3pm.