Simple specialty coffee

you can smell the difference before simple even opens their bags. this marrakech roaster gets what the moroccan specialty espresso scene desperately needed: someone who actually understands extraction ratios and doesn't hide behind dark roasts. their beans crack with that satisfying snap when you grind them. the shop hums with proper espresso machines pulling shots that taste like fruit, not ash. finally, morocco has a roaster treating coffee like the complex thing it is instead of just another tourist trinket.